UN Tourism News 77: Bringing the world closer
UNWTO Becomes "UN Tourism" to Mark A New Era for Global Sector
The World Tourism Organization (UNWTO) enter a new era with a new name and brand: UN Tourism. With this new brand, the Organization reaffirms its status as the United Nations specialized agency for tourism and the global leader of tourism for development, driving social and economic change to ensure that "people and planet" are always center stage.
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According to the first UNWTO World Tourism Barometer of the year, international tourism ended 2023 at 88% of pre-pandemic levels, with an estimated 1.3 billion international arrivals.
Currently, the UN Tourism Best Tourism Villages Network brings together 186 members globally, comprising 129 recognized as Best Tourism Villages and 57 villages taking part in the Upgrade Programme.
With full recovery expected in 2024, UN Tourism again served as the bridge between public and private sector leaders to build a more resilient and sustainable future.
With Ecuador as the official partner country, FITUR International Tourism Trade Fair will serve once again as a platform for global tourism innovation and collaboration.
The 'TourismConnectsRural' platform will boost collaboration across the Best Tourism Villages by UN Tourism Network, connecting around 200 rural destinations in every global region.
UN Tourism World Tourism Barometer
International tourism recovered 88% of pre-pandemic levels in 2023, supported by strong pent-up demand. Following a strong rebound in 2023, international tourism is expected to fully recover pre-pandemic levels in 2024
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OFFICIAL MEETINGS
During the meeting, the priorities of the sector for this year were also analyzed, identifying challenges shared by both entities, including, among others; innovation, education, as well as social and environmental sustainability.
Zurab Pololikashvili led a high-level delegation to the country to join the official inauguration of the Tehran International Tourism Exhibition and for a series of bilateral meetings to advance common goals around tourism resilience, diversity and rural development.
Coming up!
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Gran Canaria, Canary Islands
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United Nations Headquarters, New York
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INNOVATION
Ten startups from all over the planet are selected as finalists of the Hospitality UN Tourism Startup Competition for Tourism Technologies and Solutions in Hotels and New Business Models, a competition created by UN Tourism and Infecar.
UN Tourism and CAF, Banco para el Desarrollo en América latina have joined forces to develop the Challenge 'Reto de innovación en proyectos verdes' a call for entrepreneurs in America Latina and the Caribbean that are promoting rural and communitarian tourism
EDUCATION
'Negotiations in Tourism' is the name of the course developed by CITY College university of York that is available on the Tourism Online Academy of UN Tourism.
UN Tourism office in Riyadh (Saudi Arabia) has hosted an encounter with Saudi Universities on the TedQual Certification for tourism courses in academic institutions and the TFDP. For professionals.
INVESTMENTS
The investment guide "Tourism Doing Business, Investing in Ecuador" is the first result of the collaboration between UN Tourism and CAF and aims to present the conditions of the country to attract foreign direct investment (FDI) in the tourism sector
Within the framework of Fitur, UN Tourism signed an agreement with Honduras, Perú Brasil, Uruguay y Panamá to start working on tourism investments in the countries.
UN Tourism in the media
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